1-3 July – East of England Showground, Peterborough

VIP Guests this year included:


  • British motor racing legend, Sir Stirling Moss who opened the event, reviewed many of the new products on display and chatted with visitors.
  • Alastair Hignell, former English Rugby Union international, county cricketer and broadcaster.
  • Ade Adepitan, sports athlete and TV presenter.
  • David Proud, Desperados and EastEnders actor.

Highlight features included:

  • Cyclefest was launched, offering a wide range of cycling options from tiny trikes to companion and wheelchair cycling. This proved to be hugely popular and will continue as a major feature this year.
  • First-time exhibitor, Motivation, launched a new sports wheelchair, designed at the request of the International Paralympic Committee. There were two models: Spin Off for wheelchair basketball and Quick Hit for tennis.
  • Another exhibitor at the Roadshow for the first time, The Mountain Trike Company unveiled a new concept trike, described as a mountain bike for wheelchair users.
  • Nomad Wheelchairs launched a new-concept one-arm drive that, when retrofitted, transformed a wheelchair to an ideal sports chair for one-arm users.
  • This Roadshow opened with the highest number of advance test drive registrations.
  • In the motoring arena there were new models from Citroën UK, Nissan Motor (GB) Ltd and Vauxhall Mobility, as well as new conversions from Allied Mobility, Aspect Conversions, Automotive Group, Brook Miller, Brotherwood Automobility, Lewis Reed, PB Conversions and Sirus Automotive. New products were unveiled by Audoadapt UK, Chunc Posture and Mobility, Portaramp UK and Q-Straint

If you were there in 2010, or indeed any other year, we’d love to hear your memories. Enter and you could win an iPad mini (link this to i-pad mini flyer page). Do include a photograph if you can; it doesn’t have to be one taken at the Roadshow.